Most clients are able to use the information from the channel assessment to make any adjustments their channels require. Some, with more complex issues, ask us to help them build a plan detailing exactly how to organize their channels to improve the flow of value.

We build these plans with you through on-site sessions, research and field work. They can cover all areas of channel activity such as partner recruitment, alignment, margins and pricing, training, communications, market messages, logistics, customer ‘ownership’, channel conflict, forecasting, etc. Every plan includes specific goals related to an overall vision.

Unlike many advisors, we take the lean approach and focus on how customers pull value through your channel.  This results in improvements in the flow of information, products and services which helps to overcome friction in the channel that increases costs and reduces revenues.