Optima asked us to help them define the market for high-end custom-designed doors using a blend of printed glass and decorative woodwork.

We worked with owner Gilles Chartrand to determine the best market position for his new product line.

We examined the luxury home and condo market in North America, competitive offerings, price and style issues and channels to market that would best fit Optima’s manufacturing and logistics abilities. We provided a comprehensive go to market plan that is now bearing fruit for the company.

Here are some more of our video testimonials: